The Standard for Domain Assets

Domain
Assets,
Rationally.

At , we define domain value through the lens of Rational Choice. Our work is to bridge the gap between economic theory and asset acquisition, ensuring every domain name in our registry is backed by a rigorous audit of its scarcity and market signal. We provide a clear, research-driven path for those securing high-utility digital property.

Registry Evaluation Criteria
🔑
Market Signal
A strong name communicates credibility before a single word is read. Spence signaling theory shows that high-quality signals reduce buyer uncertainty in markets with imperfect information
💎
Linguistic Scarcity
Premium names are finite and cannot be manufactured. As digital commerce expands, the supply of genuinely strong names stays fixed. Scarcity compounds value over time
Recall Efficiency
Names that are easy to remember reduce search costs for every potential customer. Stigler's information economics shows this translates directly into lower acquisition cost and higher organic reach
🎯
Economic Utility
A name with clear utility serves multiple strategic functions simultaneously. It reduces price elasticity, anchors brand identity, and creates defensible competitive positioning
🌱
Strategic Longevity
Assets in the Registry are selected to remain relevant across market shifts and product pivots. Real-options theory shows that strategic flexibility compounds in value as conditions evolve
From the Journal
From the Registry

The Verified Registry

Every domain listed here is a vetted digital asset, evaluated through the principles of Rational Choice. Our framework identifies names with high signal recall and long-term economic value. To ensure total transparency and security, all transfers are facilitated through a licensed third-party escrow agent, providing a secure settlement process and legally binding conveyance of title for all parties.

The Registry Journal

The Registry Journal provides the theoretical framework for . Here, we document our ongoing research into the intersection of linguistic scarcity, game theory, and market signaling. These analyses establish the objective standards used to evaluate digital property, providing the logical evidence required for informed asset acquisition.

About

Defining Value in the Digital Economy

was established to bring rigorous economic logic to the valuation of digital property. Domain names are the most consequential assets in the modern digital economy, yet their acquisition has historically lacked a standardised framework. We exist to change that.

Our platform operates on a dual-wing model. The Registry Journal documents ongoing research into linguistic scarcity, game theory, and market signaling, establishing the objective standards we apply. The Verified Registry is a curated exchange of assets that meet those standards. Together they form an independent source of record, providing transparent data-driven reasoning behind every asset we hold.

Registry Standards

Every asset in the Verified Registry has passed a formal internal audit evaluating linguistic scarcity, market signal strength, and economic utility. A domain earns its place here by demonstrating structural advantage. We do not list names speculatively. is a private valuation body and asset marketplace. We are not a technical TLD registrar.

Acquisition and Transfer

All assets are available for immediate acquisition. Ownership transfer is conducted through a licensed third-party escrow service, ensuring a secure and transparent transaction for both parties. This provides a professionally structured and legally binding process for the immediate delivery of the asset. is a marketplace and research hub. We are not a technical TLD registrar.

The Registry Journal

The Registry Journal documents ongoing research into the intersection of linguistic scarcity, game theory, and market signaling. It provides the theoretical framework behind the Registry and is written for founders, strategists, and investors who approach naming as an economic discipline.

Registry Inquiry

For acquisition inquiries and general questions, write to registry@rationalregistry.com. All inquiries are handled with professional discretion and a 24-hour response standard.

Privacy Policy

Authenticity and trust are the foundation of the Registry. We protect the privacy of all parties involved in an inquiry. Your information is used solely to facilitate the secure transfer of assets and is never shared with unauthorised third parties, except as required to complete a licensed escrow transaction. ("we", "our", "the Registry") operates RationalRegistry.com.

Information We Collect

We collect information you voluntarily provide when you contact us by email, including your name, email address, and the content of your message. We do not operate user accounts, require registration, or collect payment information directly.

We may collect standard server log data including IP addresses, browser type, referring URLs, and page visit timestamps. This data is used solely for site security and aggregate traffic analysis.

How We Use Information

  • To respond to acquisition enquiries and correspondence
  • To facilitate domain transfer arrangements via licensed escrow services
  • To maintain the security and integrity of our website
  • To understand aggregate usage patterns for site improvement

Information Sharing

We do not sell, rent, or share your personal information with third parties for marketing purposes. We may share information with licensed escrow service providers solely to facilitate a domain transfer you have agreed to, and only to the extent necessary to complete that transaction.

Cookies

RationalRegistry.com does not use advertising cookies or third-party tracking. We may use minimal session cookies necessary for website functionality. You may disable cookies in your browser without affecting your ability to access content on this site.

Data Retention

We retain correspondence for as long as reasonably necessary for business and legal purposes, and no longer than seven years. You may request deletion of your personal data by writing to us at the contact address below.

Your Rights

You have the right to access, correct, or request deletion of personal data we hold about you. To exercise these rights, contact us at registry@rationalregistry.com.

Contact

Privacy enquiries may be directed to registry@rationalregistry.com.

Terms of the Registry

is a private valuation body and asset marketplace. By accessing RationalRegistry.com, you agree to these Terms of the Registry. If you do not agree, please do not use this site.

Service Definition

provides research-backed domain assets for acquisition. All domain names listed are the exclusive registered property of . No rights, licences, or interests in any listed domain name are granted by browsing this site or making an enquiry. Ownership transfers only upon completion of a formal purchase agreement and verified escrow transfer.

Registry Standards

All assets listed in the Registry have passed a private internal audit. This audit represents our logical evaluation of the asset's utility. Prices, availability, and domain details are indicative and subject to change without notice. We reserve the right to withdraw any asset at any time prior to completion of a binding sale agreement.

Secure Delivery

To ensure total safety and authenticity, all asset transfers are facilitated via authorised escrow partners. This provides a secure settlement process and legally binding conveyance of title. By initiating an acquisition enquiry, you confirm that you are legally capable of entering into a binding contract and that the intended use of the asset is lawful. reserves the right to decline any transaction without providing reasons.

Intellectual Property

All content on this website, including text, design, research methodology, and portfolio curation, is the intellectual property of and may not be reproduced or redistributed without express written permission.

Limitation of Liability

provides this site and its content on an "as is" basis. We make no warranties regarding availability, accuracy, or fitness for a particular purpose. Our liability for any claim arising from use of this site shall not exceed the amount paid for any domain in question.

Governing Law

These terms are governed by applicable law. Any dispute arising from these terms shall be subject to the exclusive jurisdiction of the courts of the jurisdiction in which operates.

Contact

Legal enquiries may be directed to registry@rationalregistry.com.

is a private valuation body and asset marketplace. We do not provide technical registrar services. All acquisitions are subject to the terms and conditions of the appointed escrow provider.

Contact

The Standard for Domain Assets

welcomes enquiries from entrepreneurs, brand strategists, investors, and researchers. We respond to all serious correspondence within one business day.

Acquisition Enquiries

To acquire a domain from our portfolio, email us with the domain name you are interested in and your intended use. Please include your offer in USD if you wish to initiate a negotiation. All transactions are completed via a licensed escrow service for the security of both parties.

General Enquiries

For all other correspondence, partnership proposals, media requests, or general questions about our portfolio and methodology, please write to us at the email address above.

The Registry Journal

Stay at the
Frontier.

Subscribe to receive research from the Registry Journal directly. We publish original analysis on domain valuation, digital scarcity, and asset acquisition for those who approach naming as an economic discipline.

What subscribers receive
  • Registry Journal research articles, published as new analyses are completed
  • Early notice of newly listed registry assets, before public listing
  • Valuation notes on domain market movements and emerging categories
  • Occasional commentary on economic principles applied to digital property

We do not share subscriber information with third parties. You may unsubscribe at any time by replying to any issue.